MARKETING &
SOCIAL MEDIA

Marketing is one of those fields where everyone thinks they know what works - until they're the one responsible for making it actually work.

This is where I write about the stuff I'm actually thinking about as a CMO and strategist: the trends worth paying attention to, the ones I'd tell you to ignore, what's working for the businesses I work with, and the bigger picture of what it means to market something with intention. I've spent thousands of hours in the trenches, marketing for my clients and for EleVault itself, and I have a lot of opinions.

This is where they live.

browse RECENT POSTS

browse RECENT POSTS

BROWSE RECENT POSTS

Why I Stopped Chasing Every Social Media Trend (And What I Do Instead)

MARKETING & SOCIAL MEDIA

My Hot Take on AI: It's Not That Bad

MARKETING & SOCIAL MEDIA

The Marketing Tools I Actually Pay For (And the Ones I Ditched)

MARKETING & SOCIAL MEDIA

Coming 07/21/2026

MARKETING & SOCIAL MEDIA

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